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How to Get Content Ideas from Google Analytics
Content marketing is the most cost-effective online strategy on the planet. In the traditional advertising world, it's nearly impossible for small companies to compete with the big boys. This is...
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An Owner's Guide to Google Analytics Dashboards
These days it seems like virtually every business uses Google Analytics to track their website activity; the trouble is none of the business owners ever look at any of the data. Why do you think that...
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Web Marketing Insights from Google Ventures (Part 1)
Actions speak louder than words. This holds true whether you're trying to raise good kids or get your employees to do the things required to be a high-performance company. This timeless adage also...
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A Small Business Guide to Big Data & Analytics
If you're like most business owners, when you see or hear the phrase "big data," you probably think it doesn't apply to you. You think, "I'm running a small business doing $5 million a year in revenue....
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What Happened to Google Analytics?
ABC—easy as acquisition, behavior, conversions. As early as last week, many Google Analytics users noticed some big changes to the Web analytics platform. The all-too-familiar left side navigation got...
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And Now a Word from Our Charlotte Office…
Some people at Blue Corona’s headquarters in Maryland like to spread rumors that the Charlotte office doesn’t exist. Just because we’re located above a southern BBQ restaurant and have a beautiful view...
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How to Use Visitors Flow in Google Analytics
One of the scariest reports in all of Google Analytics is Visitors Flow. The twists of red, green and gray can look monstrously complex and make even the most courageous of webmasters turn tail and...
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5 Tips to Get Your Email Clicks
So you’ve purchased a fancy program that enables you to send hundreds or even thousands of emails to whatever addresses you collected via your fancy new “subscribe here” button on your really awesome...
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How Much Website Traffic Do You REALLY Have?
Go to Google Trends and search "analytics" and you'll see that interest in the topic took off like a rocket around 2006. According to BuiltWith, more than 26 million websites use Google Analytics. It's...
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Caller ID for Your Website
Do you remember the days when you had a house phone to answer—yes a house phone! You know, the one connected to the wall, by a cord! *gasp* I assume if you’re interested and reading this bog post,...
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Increase Lead Conversions With Giveaways
Blue Corona is offering FREE website analyses! Could your website benefit from inbound marketing and SEO? Most likely! Blue Corona is a marketing analytics and optimization company that helps small...
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The Top 100 Small Business Online Marketing Blog Posts in 2014
How did I arrive at this list? There's so much great online marketing information out there. Unfortunately, not all of it is so great for small business owners. So my goal with this list was to offer...
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